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INCREASING PUBLIC AWARENESS
The
Woodstock Preservation Alliance was an internet-based organization, and
our website was the dominant factor and
most powerful tool in increasing public awareness.
It was our voice to the world (website
headlines). Visitors to the WPA website were provided with the most current,
comprehensive information regarding the issues and efforts that were
underway, and were also invited to become active members/supporters of our
cause. Linked with other websites, we were able to draw the
interest and attention of a world-wide audience.
On a smaller scale, WPA members set out to do their part by
bringing these issues to their localities.
Whether it was letter writing, placing a telephone call,
circulating the petition, or talking to neighbors - all efforts helped in
this endeavor.
 Save
the Woodstock Site was our signature logo. Thousands
of prints on flyers, business cards, stickers, and t-shirts were widely
distributed. Flyer
availability at the Woodstock Site, stickers placed on all pieces of mail,
and business cards handed out liberally - helped to aid in the promotion
of the website and the preservation cause.
In
addition to our team of petition circulators soliciting signatures
on a personal level, the WPA website served as an international access to
this document, and was supplemented by public petition outlets such as
petitions.com. Other avenues
included more local forums, such as e.thePeople, which hosted our petition
and submitted the signatures to the Governor.
The
"Increase Public Support" letter was, in effect, a
“chain letter”. Mass
e-mailing was decided against, with caution used to avoid the perception
of spam. The WPA membership
and supporters were encouraged to circulate this information via e-mail to
names in their address books.
 In
1969, "underground" radio played their part in promoting the
Woodstock Festival, and 34 years later we called upon them to "do it
again". Letters
were sent to many non-commercial radio stations requesting their help in
providing information to the public regarding the development of the
historic land where Woodstock happened, and to the ongoing efforts to
preserve it.
With
the use of state funds in the Bethel Woods project, the Remember
Woodstock? flyer was directed primarily at New York State residents.
Using a good old fashioned stamp,
this flyer accompanied by our press release of
6 Feb 2003, was
mailed to hundreds of media outlets and college newspapers across New York
State.
Information
updates were summarized in newsletters and e-mails, which were forwarded
to all members and supporters, and also available on the website.
7 Days and We Could Change the World - October 2002
Newsletter - January 2003
Attention NY
State Residents - January 2003
Newsletter - February 2003
Newsletter - March 2003
The "Life and Times" of the WPA
Newsletter - April 2003
Newsletter - June 2003
Newsletter - July 2003
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